Act honestly, harmoniously and passionately, turning credibility (customer trust) into results.
Always make things better, based on a healthy dissatisfaction with the status quo.
Results-oriented. Our services must be tangible to internal and external customers.
Create leaders so we can be true leaders.
Always develop markets, innovative products and services. This will make it possible to grow in sales and become a leading company in the fruit and vegetables market worldwide.
Ensure the creation of tangible customer value to personally meet and exceed their expectations.
Attain operational excellence based on continuous improvement, multidisciplinary training, building a culture that involves high performance and talent management enabling us to trade intelligently.
Disseminate the fulfillment of our all commitments as an unspoken and unbreakable rule to secure the trust of our customers and markets.